Share, and then Share some more…

Hello, Mixxers!

It’s been a while since we last did some updates. Well, we’re back and we’re in the mood to share. Actually, we’re in the mood for you to share.

Judging by our usage patterns, we know that right now our Mixxers mostly share with other Mixxers.  Every once in a while, a Mixx share goes out to a non-Mixxer, but not that often.  We think we know why—because when you share to a non-Mixxer, you share a link to a link to the article/photo/video you want your friend to see. And that’s a lot of links!

Wouldn’t it be great if you could use ONE share functionality to send the cool stuff you find (and submit) on Mixx to all your friends—whether they be on Mixx or not? Now you can.

Starting today, when you send a share to non-Mixxers, they will get a modified version of our share email. First, we made it purdy. Second, the primary link in the email will go directly to the source site—in other words, bypassing the Mixx page. Third, the email will also contain other goodies, like more stuff you’ve submitted, stuff related to the thing you’ve shared, and a wee little upsell to join Mixx. The upsell just casually mentions that you are enjoying your time on Mixx and they might, too.

It’s our hope that making your life a tad easier (having to just share things once) will encourage you to share more and expose more people to the wonderfulness of Mixx. We know the people you would share with are cool because, hey, they know you!

To help on the encouragement front, we’ll be giving a slice of karma for each share to a non-Mixxer and hand out an award to the Top Sharer for the day in the Mixx Lounge.

A couple of other notes:

• Shares to Mixxers will still have the link right to the Mixx page so they can comment and vote on your share as easily as they do today.
• The share email to Mixxers hasn’t yet been prettified, but that’s coming shortly.
• Non-Mixxers can now use the Mixx share functionality (with limits) so that your submissions can be shared far and wide!

That’s it for now. As always, please feel free to hit us up at feedback at mixx dot com if you have any questions.

~Mixx HQ

This entry was posted on Wednesday, August 26th, 2009 at 5:08 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.